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About Bright Sparks Digital

This is Selina

Senior marketing support for B2B businesses - without the full-time hire

Bright Sparks Digital exists to help B2B businesses grow with clarity and consistency.

Many companies reach a point where marketing should be doing more, but hiring a full-time senior marketer doesn’t yet make sense. Agencies feel disconnected. Freelancers can execute, but don’t provide leadership.

That’s the gap we fill.

  • We work as a fractional, in-house marketer, embedding into your business and partnering closely with founders, leadership, and sales teams.

    That means:

    • Understanding your commercial goals

    • Clarifying your brand and messaging

    • Building content and systems that support sales

    • Providing senior-level direction and execution

    We’re not here to run one-off campaigns.
    We’re here to help you build a marketing foundation that lasts.ption text goes here

  • Most B2B businesses don’t need more marketing activity.
    They need better focus.

    By working fractionally, we:

    • Prioritise what actually matters

    • Bring structure without unnecessary complexity

    • Adapt as your business grows

    • Act as a trusted partner, not a supplier

    You get the thinking and experience of a senior marketer - without the commitment or cost of a full-time hire.

  • Good marketing should:

    • Be aligned to real business goals

    • Support sales, not sit in a silo

    • Build trust before it tries to sell

    • Be consistent, not reactive

    We value clear communication, honest advice, and practical execution over buzzwords and hype.

  • We work best with businesses that:

    • Want a long-term marketing partner

    • Value clarity and consistency

    • Are ready to invest in sustainable growth

    • Prefer straight-talking advice over flashy promises

    If you’re looking for someone to “just post on social media,” we’re probably not the right fit.

Our work spans brand development, content strategy, sales enablement, email marketing and social media.

More importantly, we bring context - understanding how marketing fits into the bigger picture of revenue, sales, and growth.

Clients often tell us they value having:

  • Someone senior to lean on

  • Clear priorities instead of endless ideas

  • Marketing that finally feels embedded into business processes

Let’s Talk

If you’re looking for senior marketing support that feels genuinely embedded in your business, we’d love to hear from you.


WORK HISTORY

Pure Gold network
The Edge 96.1
iHeartRadio
aDSHEL
Sydney Water
tap
Econ Finance